Fitness for people who'd rather be doing literally anything else.

You don't need a gym membership, a six-pack or a sudden personality transplant. The Get Off Your Arse 30-Day Challenge gives you one simple thing to do each day — with easier options, rest days and enough nonsense to keep things interesting.

✓ 30 days of simple movement challenges

✓ Beginner-friendly exercises with easier options

✓ Rest days — because we're not monsters

WHAT YOU ACTUALLY GET

30 days of simple fitness, realistic goals and absolutely no motivational shouting.

30 DAILY MISSIONS

One simple thing to do each day. Some days you'll move for 10 minutes. Some days you'll rest. It all counts.

BEGINNER-FRIENDLY

Simple exercises with easier options, so you can work at a level that feels right for you.

A BIT OF FUN

Feel-good phrases, funny comments and enough nonsense to make fitness feel a little less like punishment.

MADE FOR A VERY SPECIFIC KIND OF PERSON.

You know you should probably move more, but the thought of joining a gym fills you with absolutely no enthusiasm.

You've tried fitness plans before, but complicated routines and "NO EXCUSES!" motivation didn't exactly inspire you.

You'd rather start small, do something realistic and actually stick with it.

HI, WE'RE THE UNFIT FIT CLUB

We believe fitness should make your life better — not take it over.

No six-day gym schedules. No shouting “NO EXCUSES!” at you. No pretending you've suddenly become the sort of person who enjoys burpees.

Just simple movement, realistic goals, and a bit of encouragement when you'd rather be on the sofa.

Because doing something is better than doing nothing. And five minutes still counts.

NEED A QUICK WIN?

Grab the free 5-minute emergency workout. No gym. No faffing. Just move.